The world as we know it is crumbling: a primetime TV show, Sh*t My Dad Says, is using an expletive in its title, and the Parents Television Council is none too pleased. They are calling for an all-out boycott from advertisers, viewers, and would-be advertisers of the show:
“The Second Edition of the 20-volume Oxford English Dictionary contains full entries for 171,476 words in current use; yet CBS decided to use the ‘s-word’ in the title of this show, putting its blatant contempt for children and families front and center,” said PTC president Tim Winter. “Unless or until CBS chooses a different title for this program, we are urging advertisers to avoid sponsoring such an abomination purported to be lighthearted fun. The advertisers have two options. Either they can be complicit in the effort to serve up excrement in front of children and families, or they can choose not to associate their products and services with excrement.”
Uh, maybe the PTC should …
