God Wants You to Choose the Edifi Tablet

Photo of Edifi Tablet
I have a pretty eclectic collection of apps on my iPhone, ranging from a pedometer to Domino’s Pizza (which probably explains the need for a pedometer) to Walgreens (who knew you could refill a prescription simply by taking a picture of the barcode?) to a graphing calculator to … well, you get the idea.

The idea that there’s a Bible application, however, would never have occurred to me had I not heard about Edifi, an Android-based tablet that will hopefully “spread God’s word through a tablet”, according to Brian Honorable of Family Christian, the company behind the Edifi.

Family Christian is evidently trying to address the “inevitable intersection of technology and religion.”

Hmm …

Just for kicks and giggles, I searched “Bible” in my iPhone’s App Store, and there were scores of free downloads (and, for .99, I could go for the “Daily Audio Bible” should I so desire).

So why would anyone, even the most devout of Christians, opt for the Edifi, which sells for around $150 and is designed to be similar to Amazon’s Kindle Fire, when there are so many varieties of tablets?

From Fox News:

The Christian tablet is more than just an e-reader. It also comes with movie-watching capabilities, Christian radio stations, and even a web browser with built-in “safe search,” so the tablet is safe for the whole family. “We put that on there just in case it was given as a gift to a child, so they wouldn’t have access to things they shouldn’t have access to,” said Honorable. “We definitely had to tailor it to our customers.”

Ah, so there’s the crux of it. Basically, religious radicals are accepting that technology can’t be ignored forever, particularly by teens and tweens, so here’s a great way to control the situation, to micromanage the message that people are hearing in the hopes that they …

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‘Grindr 2.0′ Developed for the Heterosexual Market – But Will it Work?

Grindr, the phenomenally successful iPhone app that allows gay men to locate one another using GPS technology, has this week announced plans for the release of a version of the app aimed at heterosexuals.

The application, which we’ve looked at before here on Zelda Lily, promises to help users ‘Find gay, bi, curious guys for free near you!’, was launched in 2009. Here in the UK, it enjoyed a relatively modest uptake initially –- that is, until Stephen Fry showed it to Jeremy Clarkson on Top Gear. In the week following this, 40,000 men downloaded the application — and numbers have continued to grow ever since. Currently over 700,000 men use Grindr, with another 2,000 downloading it every day.

Grindr is the invention of Joel Simkhai, an American economics graduate. With the help of a Danish app developer and a friend who was an expert in branding and design, it took him six months to develop the application. Simkhai claims the application is about ‘Finding guys. Being among your peers. Socialising.’ And this philosophy is something he’s keen to expand upon –- after all, socialising and being amongst your peers is not something that appeals exclusively to homosexuals .

Simkhai himself says, of launching a straight version of Grindr:

‘This notion of: Who is around me? Who is in this room now? Who else is like me? This is not just a gay thing. Gay men don’t have the monopoly on loneliness and isolation.’

Some take the view that the philosophy behind Grindr, and the way the app works, is a genuine solution to problems with ‘traditional’ online dating. I can see how Grindr could be seen to take away the problems of missed connections, or combat fear …

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