I was having a conversation this afternoon with a friend of mine about the current state of waitressing. Namely, the requirement that you be thin, hot, chesty and flirtatious. Even at family restaurants where short skirts and cleavage are not part of the mandated dress code, the servers are undeniably cuter and fitter than average. My friend, who would certainly qualify for such a job, was complaining about the fact that T&A were being rated more highly than good customer service, references and attitude. In fact, from my own personal experience, it seems that the more scantily-clad the waitresses, the lazier the service. But perhaps that’s because they know that …
… their cleavage is unlikely to work on a heterosexual woman.
And while chains like Earl’s or Moxie’s or whatever your local hometown equivelant is typically showcase cute girls in short, tight black dresses, there is an even more blatant type of restaurant — places like Hooters or a number of sports bars — that are cheekily-nicknamed “Brestaurants,” where the T&A is unabashedly and proudly advertised as the only point of coming in. And they’re on the rise.
That may piss you off – especially since, according to a new report, they are gaining in popularity and profit — but it ought to just make you feel a little sad. Sad for the girls who have to rely on tips in exchange for hearty gropes and sad for men who are trying to pretend that they actually have a chance with some 22-year-old aspiring actress/singer/model/Bioengineering Grad Student.
According to a CEO of one “Brestaurant” called Tilted Kilts:
“They provide a service to men who may not have a person at home to take care of them in the same way. That’s important to a number of people, and it drives them back.”
Now that is where some warning bells go off for me. Because he’s not just talking about single men, but perhaps men with working girlfriends or wives who cannot experience the joys of the 1950s household with a roast on the table and a well-groomed, pleasant, accommodating woman at the door. In the middle of a recession, men are spending what little money they have to feel like they can experience some piece of 1950s Americana from a girl dressed in next-to-nothing who’s being paid to look after you.
And while I can feel as much sympathy and pity for these people as I like, I have to admit — I would like to be able to walk into a restaurant without feeling like the waitresses’s breasts are some kind of floor show.
What’s your take? Are breastaurants harmless escapism for sad or lonely men, or is this dangerous and harmful sexism at work?